Director Marketing & Communications Duties
SUMMARY
A person in this line of work is responsible for directing and
communicating the Terry College of Business brand message and
promoting articles of information, interest or concern through a
variety of media. Management and direction of staff duties
include accomplishing goals of magazine production, advertising
campaigns and other publication production as well as web
design, web content creation and web site management in order to
effectively communicate to a wide variety of Terry College
constituents. Responsibilities include management of advertising
strategy and budget.
DUTIES AND RESPONSIBILITIES
Develop departmental direction, budget, resource management,
strategic planning, college-wide meeting participation, and
implement marketing and advertising campaign in conjunction with
the Dean.
Interact with the public and Terry College internal and external
constituency for information gathering, monitoring and
dissemination based on appropriate outlets available.
Responsible for prioritizing communications based on timeliness,
value to constituency and impact.
Attendance at college-wide events and interaction with Board
members and external vendors.
EDUCATION AND EXPERIENCE
Completion of a Master’s degree, or completion of a Bachelor's
degree from an accredited college/university with focus in
Marketing and/or Communications with at least five (5) to seven
(7) years of experience in a project management and production
environment, and experience supervising more than two people.
KNOWLEDGE, SKILLS AND ABILITIES
Excellent communication skills.
Ability to create and maintain positive working relationship
with other staff.
Capacity to supervise others. |
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