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You are here: The Job Explorer > Job Description > Outreach Services > Director Marketing & Communications Responsibilities

Director Marketing & Communications Duties

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SUMMARY

A person in this line of work is responsible for directing and communicating the Terry College of Business brand message and promoting articles of information, interest or concern through a variety of media. Management and direction of staff duties include accomplishing goals of magazine production, advertising campaigns and other publication production as well as web design, web content creation and web site management in order to effectively communicate to a wide variety of Terry College constituents. Responsibilities include management of advertising strategy and budget.


DUTIES AND RESPONSIBILITIES

Develop departmental direction, budget, resource management, strategic planning, college-wide meeting participation, and implement marketing and advertising campaign in conjunction with the Dean.

Interact with the public and Terry College internal and external constituency for information gathering, monitoring and dissemination based on appropriate outlets available. Responsible for prioritizing communications based on timeliness, value to constituency and impact.

Attendance at college-wide events and interaction with Board members and external vendors.

EDUCATION AND EXPERIENCE

Completion of a Masterís degree, or completion of a Bachelor's degree from an accredited college/university with focus in Marketing and/or Communications with at least five (5) to seven (7) years of experience in a project management and production environment, and experience supervising more than two people.

KNOWLEDGE, SKILLS AND ABILITIES

Excellent communication skills.

Ability to create and maintain positive working relationship with other staff.

Capacity to supervise others.

 

 


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